Friday, June 23, 2017

“Change has never happened this fast before… and it will never be this slow again!”

Ever since Team Toop was born in 1985, innovation has been at the heart of our business. Toop&Toop was created because a determined 27-year old real estate agent, Anthony Toop, had a dream that real estate needed to change. He believed that as an industry, we needed to be better, and through innovation and thinking differently we could challenge the status quo and deliver a new level of experience and service to our community.

Now 32 years on, our passion and drive to think differently, push boundaries and deliver excellence has never been stronger! Every day this is brought to life through our incredible team.

Over the last six months, Team Toop's Innovation Lab has been brainstorming and researching what the next generation real estate experience looks like. We have been searching the globe to find answers and ways that we can bring the future of real estate to our clients now... and we have found it! Over the next week, Team Toop will be introducing SA to a whole new buying and selling experience like nothing else in our market and we can't wait to share this with you! But first, we'd love to take you through a snapshot of our innovation journey so far...

1989 - We introduced the first ever illuminated signboard. 
Toop&Toop made headlines across Australia for our brand new approach to property marketing - illuminated signboards. In a real estate world with no internet, no mobiles, no property photography and no brochures, Toop&Toop created a way to provide our clients with 24/7 property advertising. This instantly flowed through to results for clients as they maximised their exposure, buyer interest, and reduced days on market as in many cases the only opportunity buyers had to see properties was during the evening after work.

1995 - Team Toop brings colour to real estate! 
Toop&Toop brought colour to real estate marketing. We were the first agency to introduce photography in 1989 and the first to bring colour printing technology to real estate marketing six years later. Today it seems unimaginable to think that back then, before this innovation, the most advanced way to view a home was through a black and white sketch!

2002 - We introduced individual property websites.
In 2002, we introduced individual websites for all properties listed with Toop&Toop. A game changer, that is even more relevant today. With so many properties competing for buyers' attention online, we want your home to stand out!

2007 - Australia's first property video was shot.
Toop&Toop became the first agency in the world to introduce video to the real estate market! An innovation, that over the last 10 years continues to increase in its power and ability to engage buyers for our clients' homes from across the globe.

2013 - ToopAir received global attention as we introduced drone photography to real estate. 
On 13 April 2013, ToopAir took its maiden flight in the sky, taking emotive marketing and buyer engagement to all new heights. Being able to capture imagery of a home from all of its best angles, we were able to truly show it off like never before and this became an instant hit with our clients, along with the entire industry.

2014 - Award winning ToopVault. 
Our ToopVault, a smartphone app and exclusive off market buyer matching service was born! Winning both State and National Innovation Awards, we utilised the traditional industry downtime to give buyers and sellers an opportunity like no other. ToopVault enables buyers to view and purchase Toop&Toop properties before they hit the public market. Three years on and ToopVault's strength is undeniable... we currently sell over 20% of our properties through this process! 

2015 - National award winning maintenance product ToopFIX.
ToopFIX is a game changing app and online platform that allows tenants, landlords, property managers and tradespeople to request and review maintenance items 24/7 and receive live updates from the palm of their hand. Unlike any system in the marketplace we have had requests from real estate agencies all over Australia to utilise our software in their business to increase their clients Property Management experience.

2015 - First real estate agency in Australia with an iPhone and Apple watch app.
As real estate agents, there is no denying the importance mobile marketing plays in selling a home, which is why we launched our own Toop&Toop Property App. Our app provides exclusive services such as alerts to our ToopVault members when they pass a Vault listing. With no visible signs the property is on the market, this is the ultimate VIP buying experience!

Watch this space...
In our Innovation Lab, we have been sourcing the globe and working hard to bring a whole new experience to the South Australian real estate market. Watch this space... the next generation of property marketing is almost here and we can't wait to share it with you!

Thursday, June 15, 2017

End of financial year... Landlords there are 13 days to go!

Planning for the end of the financial year will go a long way to ensure you maximise your returns, and to be able to claim a range of tax benefits available to your rental property or portfolio.

So what should you look to do before 30 June?

Uncompleted maintenance items
Make sure you arrange any last-minute repairs 
to your property or replace any items you might have been putting off to ensure they 
are included in FY16/17.

Depreciation schedules
Depreciation benefits can apply to the dwelling alone or individual items within a property, such as hot water units and air conditioners. If eligible, the average amount that can be claimed on your property in the first year can range from $4,000 to $15,000 - so this is definitely worth looking into! It is important to note that under the 2017 Budget, owners who acquire a property after 
9 May 2017 will not be able to claim depreciation 
on existing plant and equipment assets. Investors 
will, however, still be able to claim qualifying capital works deductions, including any additional capital works carried out either by themselves or a previous owner.

Interest rates remain at historical lows. Taking advantage of this is creating savings for Landlords of up to $150 per week. Revising your funding now can set you up for additional savings in FY17/18!

Getting ahead
Some investors take this opportunity to prepare for the year ahead by pre-paying expenses such as water and council rates.

Capture everything
Make sure you look back through all of your expenses from FY16/17 to ensure they're included. There have been recent changes to what investors can and cannot claim, so having a chat with experts in this field will help you understand what benefits are available to you.

The countdown to 30 June is on, but there is still time to prepare! If you would like to know more about what you can be doing before the new financial year, be sure to chat to your Property Manager. At Toop&Toop we are in 
the prime position to help you, or to put you 
in touch with the right professionals.

Thursday, June 08, 2017

Adelaide’s property market hits headlines again!

Our beautiful city of Adelaide has hit headlines again this week, recording the highest value growth in the nation over the past week, month and year to date! 

This information comes at no surprise for Team Toop, who have been experiencing huge buyer demand at our open inspections over the past month. These newly released stats confirm everything our team is feeling out on the ground at the moment - we are well and truly in a strong sellers market! 

According to CoreLogic's latest Hedonic Home Value Index report, home values in Adelaide rose by 0.8 per cent over the past week, up 0.6 per cent on the national average and ahead of Sydney and Melbourne. Adelaide's property values also increased by 1.5 per cent over the past month and recorded the highest value growth this calendar year too, with property values growing by 3.7 per cent since January.

Adelaide is sitting a significant 1.0 per cent above the national average of 2.7 per cent 
and we are now surpassing the value growth 
of Sydney and Melbourne.

So what does this mean for our local real estate market? It shows that Adelaide's steady and consistent growth is generating attention from interstate investors. Adelaide hasn't always been top of mind for national investors, who often look to the bigger markets such as Melbourne and Sydney, however this is rapidly changing and Adelaide is fast becoming a hot spot for people to buy. 

Although RP Data reports that Adelaide's listings are down 5.5 per cent across the marketplace compared to this time last year, for those who are selling, this shortage of stock is a huge advantage as it is driving prices up and properties are being snapped up quickly. 

This demand is not just for investment properties, we are seeing this through all market segments right now. For example, over the past week Team Toop has experienced exceptional results in the top-end of the market. We've had two prominent high-end 
properties sell in under a week, one in Burnside and the other in Unley Park. Last weekend this demand continued; within a 
48-hour window we saw 124 groups through 
82 Cambridge Terrace in Malvern! 

We are also continuing to see buyer urgency rise in the market. Over the last month, we had 612 brand new buyers register for our ToopVault service joining our existing 9,015 members. During this time, we have sent over 71,000 custom alerts to our Vault buyers showcasing properties that they are interested in, resulting in a significant number of off-market sales.

Team Toop will be maximising this long weekend for our clients and will be opening properties across the three days. This makes it 
as easy as possible for buyers to visit properties 
in conjunction with their weekend plans. So, look in The Advertiser on Monday for our additional long weekend open times, and talk to one of our team about how we can help 
you take advantage of these incredible market conditions to enhance your sale result.