Friday, June 29, 2007

Pushing the boundaries

Innovation and Technology - These are two words that we at Toop&Toop love to
push the boundaries of on a frequent basis!
Keeping up to speed with all the latest gadgets and software is always a
challengeŠ but thanks to our highly skilled IT guys, Marcus & Nat, we¹re
managing to grasp hold of concepts which are brand new to the real estate
industry and put them into action.
Talk about exciting times!
Over the past couple of weeks we have launched two new initiatives which
will work to benefit all our clients, whether you¹re buying or selling.
Just .toop it!
As each home we see is unique in itself, Toop&Toop have developed individual
web addresses for every property we currently have on the market - so
basically every property has its own exclusive web address!
It¹s so easy to operate, just jump on the internet and type in part of the
property address you want to know more about in front of .toop.com.au, for
example 3pembroke.toop.com.au. If you¹re looking in one particular suburb
just enter it followed by .toop.com.au like norwood.toop.com.au or if you
don¹t remember the address but know which agent was handling the property
enter their name followed by .toop.com.au.
The options are endless! Pick a real estate related word and just .toop it.
mobile.toop.com.au
Now we at Toop&Toop know that the majority of mobile phones out there have
web browsing technology, so we¹ve developed a website especially for your
mobile. Just get out your phone, locate your web browser and go to
mobile.toop.com.au
From here you can find all the details you need on the particular property
you just have to have, view other Toop&Toop opens that are on or locate a
particular sales partner, select their contact number and be connected
straight away!
At Toop&Toop we¹ve introduced these concepts so that you as our clients are
given the most up-to-date technology to assist in finding the ideal home or
help reach that perfect buyer with ease.
We¹re working for you to make buying and selling easy &convenient.
Anthony Toop, Managing Director

www.toop.com.au <http://www.toop.com.au>


© Toop Real Estate Group

Friday, June 22, 2007

Easy & Convenient 

At Toop&Toop we¹re working for you to make our properties more accessible
wherever you are.

Picture thisŠit¹s Saturday morning (most likely a fairly chilly one), you¹re
sipping your latte at a nice little café and working your way through the
real estate section. As you look over Toop&Toop¹s pages you spot a lovely
little cottage in Norwood. As with all property ads, you get a glimpse of
what this property has to offer but would like to know more before calling
the sales partner. Well now you can be informed without moving from that
café!

Over the past couple of weeks you may have noticed a new piece of technology
we¹re advertising to make house hunting even easier ­ the Toop&Toop mobile
website!

Just get out your mobile phone, locate your web browser and go to

http://mobile.toop.com.au

From here you can find all the details you need on that cottage, view other
Toop&Toop opens that are on that weekend or locate a particular sales
partner, select their contact number and be connected straight away!

If you¹re looking to rent rather than buy don¹t despair - you can also view
all our available rental properties, some photos and open details.

Toop&Toop mobile web is another bit of technology we¹ve adapted to help make
finding your home more easy &convenient. How cool is that!
Anthony Toop, Managing Director

www.toop.com.au <http://www.toop.com.au>


© Toop Real Estate Group

Friday, June 15, 2007

Just .toop it!






It doesn¹t matter where you work, what you do or how old you are -
technology is increasingly becoming a part of our day to day lives. In a bid
to make us more efficient and easily coordinate with our busy lifestyles,
anything which reduces time is welcomed with open arms. The internet is a
prime example of this.
Over the past 5 years there has been an amazing increase in the number of
users accessing the internet and in turn this is having a big impact on the
way companies are now doing business.
At Toop&Toop we have found that nearly all our buyers are searching the web
as their first point of call in a quest to find their ideal home or
investment. Detailed descriptions, floor plans, photos, virtual tours and
videos allow purchasers to fully view a home quickly, at anytime of the day
or night without tackling any traffic. What better way to take the ease out
of house hunting?
The only thing that is often frustrating when searching this way for your
new home, is having to go through all those layers on the website. Are you a
buyer? Click here. What suburb would you like? Click here. Which sales
partner are you looking for? Click here. Remember the street name but not
the suburb? Well now ­ that¹s a whole new problem!
Well, starting from now, take the frustration out of surfing the net and
just dot toop it
Confused? I¹ll explain.
Toop&Toop have developed individual web addresses for every property we
currently have on the market, so basically every property has its own web
address. Cool hey?
You can save time and skip past the front pages of our
site by just typing in part of the address in front of .toop.com.au, for
example 3pembroke.toop.com.au. If you¹re looking in one particular suburb
just enter it followed by .toop.com.au like norwood.toop.com.au or if you

don¹t remember the address but know which agent was handling the property
enter their name followed by .toop.com.au.

The options are endless! Pick a real estate related word and just dot toop
it.
This is just another bit of technology we¹re introducing to help serve our
clients more efficiently and effectively ­ we hope you like it.
So remember just dot toop it!


Anthony Toop, Managing Director




http://www.toop.com.au/


© Toop Real Estate Group

Tuesday, June 12, 2007

What an Amazing month!


It¹s been a big month for Toop&Toop. Since gathering at the start of May to
celebrate the company¹s 22nd anniversary, everyone has been constantly on
the go!




We¹ve had Phil Harris win the pinnacle auction award in South Australia, the
Golden Gavel, and that was just the start for Phil. Only a matter of days
later he faced a crowd at the largest real estate conference in the southern
hemisphere ­ AREC. Held in Sydney, the conference played host to 2200 delegates with the who¹s who of real estate in Australia all in attendance. Phil Harris was one of the keynote speakers. He totally wooed the audience and as one of the youngest speakers was completely swamped in true hero style following his flawless presentation. The Toop gang in the audience were very proud.




Speaking of proud, the national profile of Toop&Toop is just enormous at present. All of the Toopsters experienced this first hand receiving typical comments from delegates all around the nation like ³so you¹re from that Toop company in South Australia².

Further to our office of 'gurus', following behind Peter Veitch as no. 1 in the country, young Alex McGregor-Reid is about to be profiled as one of the up and coming industry heroes with a DVD training program about to be launched in Australia featuring Alex. I was invited to be the co-host alongside Darryl Weekes who plays host to the weekly national property television show ³Myhome². Darryl requested that we co-host this large scale training product which involved 2 solid days of filming in Canberra last week.

While recovering after a full days filming, quite late on the Wednesday evening, we happened to be sharing some fine moments and by coincidence were privileged to meet the Prime Minister of Greece at the Hyatt, prior to him heading to Adelaide. Clearly I'm name dropping, but it was a buzz and I'm easily thrilled! (photo adjacent toprove it!).

Sounds all very glamorous, but boy the pressure is on for us to continue to perform and make sure that we don't drop the ball. All eyes are on Toop&Toop, and our team across the nation. We¹re up for the challenge and looking forward to a fantastic remaining 2007!

Anthony Toop, Managing Director

http://www.toop.com.au/

© Toop Real Estate Group

Monday, June 04, 2007

Another thought : Buying before you sell 

Another thought : Buying before you sell
Knowing exactly how much money you will have from sale proceeds to put
towards a new home is perfectly understandable, but not necessarily a good
idea. Let us put another strategy to you.
Glen and Sandra have lived in a middle suburb of Adelaide since they married
in the mid 1970s. They¹ve raised three children there and their home holds
many memories.
But things change. Glen and Sandra are now semi-retired and the children
have left home. Their house is too large for their needs and they¹re tired
of maintaining the yard. They want to downsize and move to the inner suburbs
to be closer to their children and enjoy the cafe culture.
In keeping with conventional wisdom, Glen and Sandra want to sell their home
before buying the next. They want to know exactly how much money they will
have from the sale proceeds to put towards their new home. This is perfectly
understandable.
What Glen, Sandra and thousands of others like them don¹t realise is that by
taking the ³safe² route and selling first, they could be creating more
problems than they solve.
Low-maintenance properties in the inner suburbs are hotly contested, and
there are seldom enough to meet demand. The couple are also going to live in
the property instead of renting it out, so Glen and Sandra are relatively
fussy about the features they¹re looking for. This means it may take them
six or 12 months to find the right home. If they sell their house first,
they may have to rent temporarily - meaning another move with all the
associated stress and expense.
Meanwhile, they have lost their foothold in the market but property values
continue to increase. With no way of accumulating equity, Glen and Sandra
are standing still, while the market moves away from them. This will make it
harder to afford the right home when they do eventually find it. A better
alternative for Glen and Sandra is to prepare their house for sale, but
delay putting it on the market until they have bought the next. Engage an
agent and prepare the marketing so, when the time comes, they are able to
put their home on the market with minimal delay.
At this stage Glen and Sandra should get a realistic indication of their
house¹s likely sale value from their agent. Now Glen and Sandra are ready to
search the market, knowing there is no time pressure to find the right
property. And they¹re still in the market, so they are continuing to benefit
from capital growth, which will give them more spending power.
After searching for some months, the couple will find the right property and
location.
They don¹t want to miss out on the property just because they haven¹t yet
sold. At this point, they should negotiate the terms of sale with the
vendor. Most sale contacts specify a 10 per cent deposit with settlement in
60 days, but these are only guidelines and they can be varied. For Glen and
Sandra it would be best to negotiatea lower deposit to minimise the amount
they have to pay out of their own pocket. They should also ask for a long
settlement (at least 90 to 120 days) to give them ample time to sell.
Ideally, the couple should aim to settle both properties on the same day so
they don¹t have to take out bridging finance. Although they¹re asking for a
long settlement, they should include a clause in the contract enabling them
to settle earlier by mutual agreement.
Now Glen and Sandra can put their home on the market knowing there will be
minimal delay.
Mark Armstrong and David Johnston are directors of Property Planning
Australia (see propertyplanning.com.au), which advises on property and
finance strategies.
Seven steps to your next home
1. Keep a foothold in the market to maximise capital growth
2. Prepare your home for sale
3. Establish its likely selling price
4. Buy your next home
5. Negotiate favourable terms of purchase
6. Sell your current home
7. Aim for same-day settlement to minimise hassle and expense.


Karen Raffen, CEO

www.toop.com.au <http://www.toop.com.au>


© Toop Real Estate Group